The video usually explains the basics of designing a poster by first showing how to set up a canvas in Figma—choosing dimensions, creating a layout using frames, adding shapes, text, and images, and arranging layers neatly—then continues by demonstrating how to use Canva’s ready-made templates, drag-and-drop tools, and built-in design elements to quickly refine the poster’s appearance; overall, the tutorial compares Figma’s precision-based design workflow with Canva’s beginner-friendly interface, helping viewers understand how to create clean, attractive posters using both platforms.